NEWS

Muratbey Receives Turquality Support for Its Global Brand Journey

As the innovative leader of the sector, Muratbey has earned the right to benefit from one of Türkiye’s most prestigious support programs, the Turquality® Support Program. Necmi Erol, Chairman of Muratbey’s Board of Directors, stated, "As Muratbey, while we continue to contribute to the Turkish economy and value-added product exports, this program will help us significantly boost our international competitiveness and achieve many gains that will elevate us on the global stage."

Innovation and Quality Bring Turkish Cheeses to the World

As an innovative leader in the industry, Muratbey continues to increase its contribution to the national economy. Focusing on innovation and quality, Muratbey has expanded its export network to include China, Azerbaijan, Sweden, and Kosovo in the last three months.

Muratbey Brings the Sun of Health to Your Table

Muratbey, a leader in the special cheese category in Turkey with its innovative, healthy, and delicious cheese varieties, introduces an extraordinary flavor to your table with Muratbey Plus Kaymaklı, the first spreadable cheese enriched with vitamin D, prebiotics, and whey protein.

Muratbey Cheese is Winning Hearts in Europe

Turkey's local cheese brand, Muratbey, is expanding its presence in Europe by signing new agreements with supermarkets, increasing the distribution of over 300 product varieties in the region. Muratbey has also accelerated its communication efforts in the German market, promoting its premium products through outdoor advertising in Berlin. Necmi Erol, the Chairman of Muratbey, said, “Since 2018, we have successfully continued our cheese exports to EU countries. It is a great honor for us that Turkish cheeses are gaining interest under the Muratbey brand in countries known for their cheese, such as Germany, the Netherlands, and France.”

We Can Prevent Food Loss and Waste by Using Our Resources More Efficiently

Muratbey, operating under the Sustainable Food Platform as Co-Chair of the Responsible Consumption and Healthy Nutrition Group, continues to make significant contributions to raising awareness about preventing food loss and waste. Gülnur Uluğ, Muratbey’s Communications and Business Development Director, stated, “According to UN data, more than 7.7 million tons of food is wasted annually in Turkey, with each person throwing away 93 kilograms of food every year. Our primary goal at Muratbey is to ensure consumers obtain accurate information and raise awareness.”